For the past 16 years, our KFC team has been the brains behind the media buying for 34 midwest franchises, representing over 200 KFC restaurants.
Our print + radio + TV buys and email campaigns have over-achieved audience deliveries.
And we've created strong partnerships with media sources to ensure the most effective media placement possible. Not to mention all the media "value adds" we've negotiated to increase media weight and exposure.
All that – combined with our hard-hitting creative execution – has produced double-digit increases in sales and transactions for our franchisees, year after year.
Now that's something to cluck about.